Content & Marketing Lead

For The Culinistas, a private chef service and culinary content platform, I developed a content marketing strategy from scratch and executed it over the course of 2.5 years as a fractional Chief Content Officer. I worked with the creative agency RoAndCo to rebrand the 10-year-old company and design a new website. I wrote all creative and UX copy for the site, and I led ideation and execution of The Culinista Kitchen content platform.